The quest for the perfect swimsuit ends now. We make you discover 25 brands of swimsuits that you absolutely must know. Scalloped cuts, summery colors and trendy prints, the program should seduce you. Focus on ten brands of swimwear that are worth seeing.

The swimsuit is more than ever in the spotlight. There are many brands to revisit, with their own sauce, this summer essential. At stake, collections inspired by the 80s with ultra- high waisted panties or models with retro prints.

Minimalism is also de rigueur this summer with impeccable cuts and pastel colors that promise to sublimate tanned complexions. From the iconic one-piece swimsuit to the high-cut bikini, beachwear brands are revisiting the classics of the summer wardrobe.

From the new confidential swimwear brand to the fashionable swimwear brand on Instagram, adopted by all the fashion influencers, we tell you about all these swimwear brands that have caught our attention.

These 25 brands of swimsuits meet your desires for comfort, style, vintage cuts or gourmet colors for summer. All you have to do is browse through the selection and discover the concept and history of each.

The best bikini and swimwear brands

This summer, to laze by the sea, or from our garden, we tour the swimwear brands bathed in sunshine in order to find the rare pearl. On the way to their stylistic heyday, these labels that have taken over Instagram since their arrival on the fashion sphere, offer an armada of swimsuits that promise to give us a mermaid silhouette. And the least we can say is that these models, which impose themselves like an ode to the universe of the naiads, will quickly make us addicted.


Statisticians say this stylish American brand is number one on the list of swimwear to be reckoned with. It is the most popular brand in the industry, which is why every American woman knows it. Although Reebok is an American brand, it receives the patronage of many customers scattered around the world. And why not? Even though this brand has been around since 1980, it has grown with the changes of the times and has always exceeded the expectations of each generation.

This is why each year, their clients, young and old, impatiently await the unveiling of their latest collections. Needless to say, this brand is an American surname for impeccable quality and shimmering style.


This athletic bikini brand takes second place on this list. Even though it was born in 2005, it has become very famous for its creativity. Their designs are “powerful enough” that any inclined fashion woman spends more than her shopping budget. The success and fame of this brand during this short period of its existence is a testament to the loyalty and love of its customers. Some famous models and actresses also date Shekini.

If you are an athlete, you don’t have to worry about your height, shape, taste or class; Shekini has what you need. They have a wide range of options to meet the uniqueness of every woman.


This German company, which is now very popular in many countries around the world, comes third on the list. The resounding success of this brand is due to the combination of the efforts of its relentless and creative team of fashion designers and a very attractive pricing policy. This makes the designs of this brand affordable for women of all income levels.

Their ever-expanding range includes split, monokinis and tankinis. It should also be noted that the fabrics are breathable and stretchy, allowing relief and ease in both air and water. This is the reason why it is suitable for sports activities. it wouldn’t restrict movement or tear when stretched too far.


This British company has been producing quality and stylish swimwear and accessories for more than a decade, making this the oldest and most formidable brand in the industry. Most likely because Speedo has been around for a very long time, many female athletes buy its products.

Plus, like the Nike brand, Speedo is chlorine resistant. This means that no matter how often the patterns are worn for swimming and in actual swimming competitions, the chlorine in the pool could not change the color or weaken the fabric.

An additional advantage is that the models are designed to concisely adapt to the body shape of its users. Therefore, removing the possibility of its interference with the movement of its wearer.

Under Armor

This American brand of athletic bikini has been around since 1996. Because their products are about creative style and quality, they get huge patronage, mostly from young athletes – their mature monophonic colorful designs take into account older women who enjoy sporting activities.

Not only is the quality of the base fabric used by this brand of high quality, but the models on sale are easily affordable, making them one of the best selling athletic bikini brands.


The sixth athletic bikini brand on our list is the famous German swimwear company. Arena has been around for about forty-seven years, and their products aren’t limited to just a swimsuit. They also make swimming accessories like goggles, caps, nose clips and gloves.

The fabric they use for the production is of superb quality and highly impervious to chlorine. Customers of this brand have also testified that their swimsuits do not fade but retain their original color.

Variants available for this brand include children’s swimwear, different sizes and colors for athletes, and stylish and sassy designs for fun and outings. It’s also important to note that Arena is one of the affordable athletic bikini brands.

Vanessa Sposi, the eco-responsible swimwear

Designer Vanessa Sposi imagines a first collection of environmentally friendly swimwear. Made in Portugal, the collection brings together swimwear essentials, from high-waisted vintage-style briefs to sculpting swimsuits highlighting the curves.

Baigure, the French swimwear brand

Created in 2019 on the shores of the Mediterranean, the Baigure brand offers us its own version of the beach uniform with thoughtful fashion details. Ruffles, open back, velvet and sequined materials, the Baigure swimsuit seduces us with its uniqueness.

You Swim, the comfortable swimwear brand

The concept of You Swim is as follows: swimsuits in one size, able to adapt to a size 34 as well as a size 46. On the menu, a two-piece swimsuit with high or low waist panties and a one-piece cutaway model, all in stretchy and resistant material.

Anja Paris, the minimalist swimwear brand

At Anja, minimalism and femininity are in the spotlight. With its impeccable cuts and pop colors, the brand created by Alexandra Thiltgès has it all. On swimsuits with timeless cuts, a few fashion details make all the difference, from the plunging neckline to the thin straps to tie. Anja revisits the great classics of summer and offers her version of the perfect swimsuit.

Tropic of C, the 80s style swimwear brand

Created by model Candice Swanepoel, Tropic of C brings together all the trendy swimsuits of the moment. On the program: 80’s-inspired ultra-high cut panties, bardot tops and spaghetti straps. From pastel pink to canary yellow, the colors oscillate from one extreme to another to flatter all skin tones. A solar collection perfectly embodied by Candice Swanepoel on the brand’s Instagram account.

Bleu de Vous, the trendy swimwear brand

At the origin of the Bleu de Vous brand, is Chloé Lecareux, model and instagrammer followed by nearly 200,000 subscribers. By launching its brand of swimwear, this globe trotter passed by the Esmod school in Paris wanted to combine comfort and elegance. And we can say that the bet is successful. Bleu de Vous creations keep scrolling on the Instagram accounts of fashion influencers of the moment.

She Made Me, the vintage-inspired swimwear brand

As an ode to the 70s and a nod to Jane Birkin, the Australian brand She Made Me is focusing on crochet. Each piece is handcrafted by artisans in Bali, against the phenomenon of fast-fashion. From refined one-piece swimsuits to colorful triangle bikinis, the creations combine romance and elegance without false notes. A range of ready-to-wear completes the collection with mini bardot dresses, crop tops and midi skirts, all in crochet in different shades, from pastel blue to olive green.

Inamorata, Emily Ratajkowski’s swimwear brand

It is through an Instagram post that the model and actress Emily Ratajkowski announced the launch of her brand Inamorata. Initially made up of swimsuits, the label now hosts a range of underwear with fine lace bras and trendy bodysuits. As for swimsuits, the cuts are not lacking in originality with crossed tops, laces to tie and asymmetry games.

Zulu and Zephyr, the Australian swimwear brand

Behind the Zulu and Zephyr brand are two Australian sisters, Karla Rose and Candice Rose-O’Rourke. With a communication via Instagram, the two designers managed to reach fashionistas in search of trendy swimsuits. Now followed by more than 330,000 followers, they continue to offer models with original prints and flattering cuts. Good news, the brand is for sale on Asos!

Daïva Collections, the retro-inspired swimwear brand

The French brand Daïva Collections, designed by Gloria Binoche, offers swimsuits with a retro feel. We find mixed prints as well as XXL bows, plunging necklines and gathered straps for unique creations.

The most riviera: Faithfull The Brand

Renowned label of fashionistas, Faithfull The Brand also shines on the fashionsphere with its ultra-desirable swimwear collections. This summer, its new line takes us to the Côte d’Azur where we turn into a sexy mermaid with retro-inspired swimsuits and floral prints.

Ysé Paris

After conquering our lingerie drawers with its romantic and retro DNA, the French brand Ysé Paris seduces us with its resolutely trendy swimwear collection. Flattering cuts, spontaneous elegance and vintage inspirations. This summer, Ysé swimsuits are essential allies for our seaside outings.

Sommer Swim

Favorite of the top Kendall Jenner and many models just as popular on the social network 3.0, the Sommer brand is a sure bet in swimwear for summer 2020 with its irresistible printed bikinis, original cuts and trendy indentations.

Leslie Amon

Swimwear label acclaimed by all stylish girls, the eponymous brand founded by Leslie Amon signs swimsuits as chic as they are timeless.

Fella Swim

Swimwear with a minimalist spirit and produced in a responsible fashion? The collections of the Australian brand Fella embrace all our swimwear desires for summer 2020.


A successful Australian summer brand, Suboo has made fashion swimsuits its signature piece. Luxury finish, sophisticated cuts and summer vibes are the key words of its swimwear line that we will all be snapping up this summer.

Camila Coelho Swimsuit

New arrival – but not to say the least eagerly awaited – on the swimwear planet, the swimwear line signed by beauty influencer Camila Coelho unveils models as trendy as they are sophisticated with high waisted cuts and a sober color palette.


A nostalgic label for the swimsuits of yesteryear, the Australian brand Ephemera infuses its models with a vintage touch with retro prints that are as trendy as they are elegant. Most? The brand is also responsible.

Blondie lemonade

It is the Blondie Lemonade brand that offers chic swimsuits to sublimate your shapes in all lightness. A universe rich in meaning and elegance that will seduce you as its collection reflects the beauty of everyday life. Swimwear designed in Paris and designed in Bali, the brand is committed to preserving the environment for ever more ethics and eco-responsibility.

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